Digital Marketing, Media Industry, OTT and Social Media Marketing Trends — Daily Updates from Nov 16th to Nov 20th,2021

Joe Biden picks senior Google Health advisor Dr Robert Califf as FDA chief

Elon Musk sells $6.9 billion in Tesla shares after Twitter poll

Amazon launches unified grocery store called Amazon Fresh

Google Pay kicks off ‘Football Challenge’ w/ $25 reward, up to $45 for referrals

Microsoft and Kyndryl Announce Global Cloud Partnership

YouTube TV adds three new channels from Hallmark w/ no add-on fees

Facebook announces Shops in Groups, Live Shopping for Creators

Google loses appeal against $2.8B fine in EU antitrust ruling

SiteGround Google’s crawling and indexing issues fixed

Afrochella Partners with YouTube for Music Programming

Amazon to allow iOS users to share 30 second snippets from its Prime Video library

PUBG New State crosses 10 million downloads on Google Play Store

Mortgage Industry Now Recruiting YouTube Influencers

Disney partners with TikTok for official text-to-speech voices from Stitch, Chewbacca, Rocket Raccoon, and more

Google rolls out product feed support to more video campaign types

YOUTUBE IS PARTNERING WITH CREATORS TO GET YOU EXCITED ABOUT SHOPPING THIS HOLIDAY SEASON

Twitter releases the functionality of the full-sized image for its web version

Instagram to offer live moderators; working on the Stories Like button

Instagram paying up to $10k bonus to creators for posting Reels

Telenor and Google Cloud partner up to digitalise telecom operations

IBM, Amazon partner to extend reach of data tools for oil firms

Google Bans 2 Joker Malware Smart TV Apps From Play Store

New Report Suggests TikTok Will Surpass 1.5 Billion Users in 2022

Snap Hires Longtime Google Executive to Lead Global Carrier Partnerships

Google Cloud hires IBM India CTO as director, customer engineering for India operations

U.S. court orders Google to disclose manga piracy site operator

BNM announces discontinuation of FAST access via Google Chrome

INSTAGRAM INTRODUCES TEXT-TO-SPEECH FUNCTION, VOICE EFFECTS FOR REELS

Congress Writes To Zuckerberg Demanding Probe Into Facebook India Operations

Facebook shuts down clone of popular Abu Dhabi group

Twitter Now Lets You Pay To Undo Tweets

Snap hires first head of carrier partnerships to bolster growth outside US

Shoaib Akhtar amasses 1m followers on Instagram

Microsoft launches greentech program for startups in SEA

Google Maps grocery pickup feature expands to 2,000 US stores

Google now allows the sale of medical tests kits

Twitter stops auto-loading new tweets on web

YouTube Outlines Plans to Bring Live-Stream Shopping to All Users

TikTok is expected to reach 1.5 billion monthly active users (MAUs) in the next 12 months, per App Annie

Google Cloud Appoints Subram Natarajan As The Director of Customer Engineering

Disney+ Hotstar ropes in Google’s Shalini Poddar as Head of Ad Sales

Stadia now supports streaming directly to YouTube at 4K

Google Photos app allows users to hide images, videos in Locked Folder

Twitter buys thread compiler app

Arc XP announces integration with Subscribe with Google

Facebook and Instagram gathering browsing data from under-18s, study says

Paddle integrates Alipay, Google Pay and iDeal

YouTube Co-Founder Changes Description of First-Ever Video on Site to Oppose Hiding Dislike Count

FACEBOOK TARGETS CHILDREN WITH ‘SURVEILLANCE ADS’, RESEARCH CLAIMS

Instagram is Paying Up to $35,000 to Lure Creators Away From TikTok

Amazon to pay $500,000 fine for failing to notify workers of Covid cases

Google Launching November 2021 Broad Core Algorithm Update

Google Issues Warning For 2 Billion Chrome Users

Facebook Adds Features to Allow Shopping Within Groups

TikTok helps create 1,000 similar apps with 1.3 bn downloads

Twitter Rolls Out Redesigned Misinformation Warning Labels

Snapchat launches Memories and Explore Layers on Snap Map

Google Cloud teams up with NLP startup Cohere on multiyear partnership around TPUs

YouTube co-founder Jawed Karim opposes demise of public dislike button

Google Meet adds new ‘immersive backgrounds’ that mimic a real-life cafe or condo

Google Updates Some SERPs With Translated Results

Google, YouTube slapped with $26 million verdict in video-sharing patent fight

Twitter India recognizes Covid Sheroes

Google Meet can now host 500 in select Workspace editions

YouTube announces stream and shop social commerce experience

Google News Showcase partners created 1 million+ panels since launch: Brad Bender

Google, CME Cloud Partnership Could Upend Tech Investments by Traders

Like Nastya Crosses 250 Million YouTube Subscribers, Remaining Biggest Creator In Kids’ Field

Google Launching November 2021 Broad Core Algorithm Update

Google Issues Warning For 2 Billion Chrome Users

Facebook Adds Features to Allow Shopping Within Groups

TikTok helps create 1,000 similar apps with 1.3 bn downloads

Twitter Rolls Out Redesigned Misinformation Warning Labels

Snapchat launches Memories and Explore Layers on Snap Map

Google Cloud teams up with NLP startup Cohere on multiyear partnership around TPUs

YouTube co-founder Jawed Karim opposes demise of public dislike button

Google Meet adds new ‘immersive backgrounds’ that mimic a real-life cafe or condo

Google Updates Some SERPs With Translated Results

Google, YouTube slapped with $26 million verdict in video-sharing patent fight

Twitter India recognizes Covid Sheroes

Google Meet can now host 500 in select Workspace editions

YouTube announces stream and shop social commerce experience

Google News Showcase partners created 1 million+ panels since launch: Brad Bender

Google, CME Cloud Partnership Could Upend Tech Investments by Traders

Like Nastya Crosses 250 Million YouTube Subscribers, Remaining Biggest Creator In Kids’ Field

YouTube Is Removing Videos’ Dislike Count From Public Eye

YouTube Becomes Boon For NEET Aspirant Who Couldn’t Afford Coaching

Patreon to challenge YouTube with own video hosting platform

Afrochella Partners with YouTube for Music Programming

YouTube Music introduces a new ‘Energise’ mood filter

Instagram tries to pull off a Netflix but will its subscription feature

YRF launches OTT vertical, earmarks Rs 500 crore investment

Advertising Sector Gets the Mobile Edge

F1 TV now launches on large TV screen devices

CTV Growth Puts Pressure on Converged TV Adoption

Instagram Reels now offers Voice Effects and Text to Speech features

PeddleWeb Rolls Out YouTube Video Marketing Services for Brands

SEOCharge Releases the Ultimate List of Marketing Tools

New research reveals flaws in conventional marketing mix modeling approaches

Amazon adds share clips feature for Prime Video users

Video and display ads drive revenues for mobile apps

Reviveadservermod.com Introduces Background Branding Video Ads Plugins

Zoom video conferencing app to now show ads to free users

Video advertising strong in Australia but has the highest ad fraud on desktop globally

Facebook’s work app Workplace to integrate with Microsoft Teams

YouTube begins to hide public dislike buttons

Taylor Swift announces surprise new music video

Telebreeze pre-integrates PallyCon

Toonz Media Group launches new kids TV channel in Indonesia

Apple TV+ hopes to build on rivals’ success with first Korean series

Netflix users on iOS can now buy subscriptions directly from the app

Now Disney wants to get into Metaverse

Amazon will allow users to share Prime Video content

India’s short-form video apps look for a boom

Australian short video app 8secondz partners with Carnival Group

Shopee rolls out TikTok-like feature for select users

Video shopping app an emerging way to shop online

Instagram introduces text-to-speech function, voice effects for Reels

Instagram paying up to $10k bonus to creators for posting Reels

TikTok is helping small businesses boom with social media marketing

Alert 360 Launches Video Shield to Provide Live Video Monitoring for Security Customers

Microsoft and Meta to integrate Workplace and Teams

Zoom video conferencing app to now show ads to free users

Telkomsel, Zoom Collaborate to Present ‘CloudX Meeting 2.0’

Zoom meetings gain popularity over in-person academic advising

Patreon to compete with YouTube

Google is making its biggest investment ever in Australia

Dish TV Loaded Fresh Content on In-House OTT Platform Watcho

DAZN wins 2021 Platform of the Year at SportsPro OTT Awards

GameOn Partners with Kevin Garnett-Backed Gaming Society to Elevate Women’s Sports

Gamezop drives more than 650 mn minutes of engagement on MX Player with games

Shalini Poddar joins Disney+ Hotstar as head of ad sales

Marketers now define TV as linear and streaming but they need to spend more on OTT/CTV for incremental reach

Toonz Media Group expands into Indonesia with launch of pay TV channel Toonz Kids

rlaxx TV Selects Publica to Power CTV Ad Serving

Cinedigm Reports Second Quarter and First Half Fiscal 2022 Results

Roku hails AVOD as a premium advertising environment and predicts 100% streaming by 2030

Instagram Video Selfie Verification Feature Goes Live

Disney adds beloved characters as text-to-speech voices in TikTok

TikTok to reach 1.5 billion users in the next year, boosting its allure to marketers

Now Alexa can tell Netflix to just ‘play something’

Netflix to double size of Shepperton base in boost for UK output

Peacock streaming service lands on Sky TV and NOW platforms

YouTube’s decision to hide dislike count on videos is stupid, says co-founder

YouTube launches livestream shopping for holiday season

PUBG New State Crosses 10 Million Downloads in Just a Week

aha 2.0 launches today powered by Firstlight Media

World Curling Federation partners with video streaming platform Recast

Media, entertainment industry bats for light-touch regulation

Alexa can now tell Netflix to play something for you in select countries

GameOn Partners with Kevin Garnett-Backed Gaming Society to Elevate Women’s Sports

Gamezop drives 650+ minutes of engagement on MX Player with games

VideoByte and IRIS.TV partner to bring enhanced contextual enablement to CTV

Netflix Brings in New Way to Discover Top Content

Akado adds Ivi to TV platform

Ibakatv partners Glo to provide Video On Demand with free data

IoT And OTT Integration Is A Huge Driver In The Television Broadcasting Market

iQiyi’s prowess in Asian and Chinese content and advertising

Zype Launches Playout 2.0

MPL signs MoU with Telangana to set up game development centre

Roku hails AVOD as a premium advertising environment and predicts 100% streaming by 2030

IPVconnect Launches Fully-Featured Streaming Solution to Expand Subscriber Base

Study finds player-character relationships affects video game satisfaction

Ubisoft is opening another video game development studio in Quebec

You V YouTube — A refreshing take on traditional quizzing

YouTube Co-founder protests platform’s ‘Dislike’ move by revisiting first-ever video

Google, YouTube slapped with $26 million verdict in video-sharing patent fight

YouTube announces stream and shop social commerce experience

Short-form videos to grab more eye balls of users in Indian market

Squid Game’ parodies rake in millions of YouTube views

Sony Pictures Networks acquires broadcast rights for Lanka Premier League

Netflix Launches A New Website For Viewing Content Metrics

Zee Media Corporation Announces The First Season of OTT Awards For 2021

TRAI Might Bring Reforms to Remove Disparity Between OTT and Pay TV

24i powers Cinessance launch in US, Canada

JW Player and Applicaster Team Up to Launch Integrated OTT Management Solution

$73 Billion Content Delivery Network Markets Global Forecasts to 2026

Broadway On Demand Pacts with NATAS

World Curling Federation partners with video streaming platform Recast

Blackbird takes prize at sports broadcast tech awards

Amazon Prime Video launches first ever Xmas advert

India’s short-form video apps look for a boom

Google India announces YouTube Shorts with new features

Instagram to add music in feed posts in three countries, including India

Instagram rolls out paid badges for US creators

YouTube Shorts Officially Landed In India

YouTube dislikes count gets resurrected through a browser extension

React Media, Pioneering YouTube Video Producers, Acquired by Startup Electric Monster

Digital Studio TheSoul Publishing Dominating in Viewership for Newly-Launched YouTube Shorts

Spotify finally brings real-time lyrics feature to all users

India Ahead launches Tamil news website www.tamil.indiaaheadnews.com

Instagram adds two unique features to its platform

NVIDIA CloudXR used to create photorealistic virtual products and locations

Zee Media announces first edition of OTT awards for 2021

Poland’s VOD.PL relaunches on connected TV

Sony Pictures Networks acquires broadcast rights for Lanka Premier League

BSNL Launches Two New High Speed Broadband Plans With OTT Benefits

Commercial broadcasters push for free, ad-supported version of NLziet

Envoi pairs with Cinedeck for live cloud broadcast

SLING TV to expand South Asian content with addition of premier Indian OTT service, MX ONE

VR in Gaming Market to grow by USD 15.01 Bn at 50% CAGR

Dyson launches Demo VR, a virtual store to understand and experience its technology

VR treatment for chronic pain gets FDA authorization

Apple AR glasses are nearly ready for your eyes, says key investment group

Nextech AR Launches Major 3D Metaverse Upgrade To Its Events Platform

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